adminEuropean games industry revenue reached €30 billion in 2025, and digital purchases made up 91% of the total, according to Video Games Europe (VGE). Its expanded All About Games report now covers 16 countries, giving readers a broader view of the region’s players, businesses and gaming habits.
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European games industry revenue and report coverage
The report’s original five markets—the UK, France, Germany, Spain and Italy—generated €25.7 billion in 2025, a 4% decrease from €26.8 billion in 2024. Germany recorded the highest revenue among all countries, at €6.5 billion. These five-market figures are distinct from the €30 billion total reported for the European games industry.
VGE expanded its coverage to include Austria, Belgium, Croatia, Denmark, Finland, Ireland, the Netherlands, Poland, Romania, Sweden and Switzerland. Ipsos compiled the research using data from GameTrack, GSD and the EGDF-VGE Video Games Industry Insight Report. The survey included 39,371 respondents. When comparing figures, check whether a statistic refers to the EU5 markets or the wider report coverage.
Players, platforms and playtime
An estimated 199 million Europeans played games in 2025. Women accounted for 46% of players, or 91.5 million people, and the UK was the largest individual market, with 25 million players.
Mobile phones and tablets were the most widely used platforms, with an 82% usage rate. Consoles followed at 47%, and PC at 34%. Mobile and tablet games generated nearly half of total revenue. These figures show why platform-specific trends can help explain the wider market, although usage rates do not indicate how much time each player spent on a device.
Average weekly playtime was 8.39 hours, down from 9.4 hours in 2024. The averages were higher among younger players: children aged 6 to 11 played 11.35 hours per week, while those aged 12 to 17 played 14.30 hours. These are group averages, not recommended limits for individual children.
Employment and popular games
The industry employed 123,000 people across 8,700 studios in the EU and UK. Women represented 24% of the workforce. The UK had the largest employment total, at 28,520, followed by Poland with 14,930 and Germany with 12,410.
Electronic Arts titles led the console rankings: EA Sports FC26 and FC25 took the first two places, followed by Battlefield 6. On PC, Battlefield 6 ranked first, ahead of Red Dead Redemption 2 and Grand Theft Auto 5. On mobile, Coin Master placed first, followed by Royal Match and Candy Crush Saga.
Parental controls and in-game purchases
Three-quarters of surveyed parents in Europe preferred to be involved in setting video game restrictions for their children. In addition, 79% used at least one family setting tool to monitor or limit gameplay. A further 74% used agreements, monitoring or family settings to manage children’s online interactions.
In the EU5, 72% of parents said their children did not buy in-game content. Among parents whose children did make such purchases, 93% said they monitored them. Average spending by children permitted to buy in-game content fell by 13% compared with 2024. Checking parental controls and agreeing on purchase rules can help families manage play and spending.
What the 2025 figures show
Overall, European games industry revenue reached €30 billion in 2025, with digital purchases and mobile gaming representing major parts of the market. The report also points to a large player base, changing playtime averages and continued use of parental tools. Keep the report’s geographic scope in mind when comparing its €30 billion regional total with the separate EU5 revenue figure.
