adminThe RuneScape: Dragonwilds Asia-Pacific launch will bring Jagex’s game to Japan, South Korea, and South East Asia through two regional publishing partnerships. The agreements give the developer local publishing support as it prepares to introduce the game to new audiences.
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RuneScape: Dragonwilds Asia-Pacific launch details
Jagex has partnered with Graph, a division of Active Gaming Media, for Japan. South Korean and South East Asian publishing will be handled by H2 Interactive. The partnerships mark the first time in Jagex’s 25-year history that a game developed by the company will be distributed through a third-party publisher.
Jagex previously announced plans for an Asia-Pacific release in April, describing the expansion as its most significant international move to date. The planned localisation includes Simplified Chinese, Japanese, and Korean. Localisation can help make a game more accessible by adapting its text and other relevant content for players in different language markets.
The announcement does not specify an exact release date for each market. Players interested in the regional rollout should look for timing and availability updates from Jagex and the relevant local publisher.
Why Jagex chose regional publishing partners
According to Anna Mostyn Williams, Jagex’s senior director of business development and partnerships, the company sought partners with regional knowledge and an understanding of local players and gaming culture. She said the arrangements reflect shared confidence in the RuneScape franchise’s long-term potential and in Dragonwilds’ appeal across Asia-Pacific.
Regional publishers can provide market-specific expertise, including knowledge of local audiences and publishing practices. For players, this may support a rollout that is better adapted to each market. The announcement, however, does not detail specific services or features that will differ by region.
Part of Jagex’s wider RuneScape plans
Jagex says the partnerships are part of its RS25 strategy, which uses the franchise’s anniversary as a platform for future growth, international expansion, and continued investment in RuneScape. The company also described the deals as part of a broader effort to expand the RuneScape universe globally following the success of RuneScape: Dragonwilds.
The publishing agreements represent a notable change in Jagex’s approach: instead of handling every market through its usual publishing arrangements, the company is working with regional partners for these territories. This allows the game’s expansion to be supported by publishers familiar with the markets involved.
What players should know
- Japan: Graph, a division of Active Gaming Media, is the publishing partner.
- South Korea and South East Asia: H2 Interactive will publish the game in these regions.
- Planned language support: Simplified Chinese, Japanese, and Korean localisation was announced.
- Release timing: The announcement refers to an April launch plan but does not give specific dates for individual markets.
Overall, the RuneScape: Dragonwilds Asia-Pacific launch is a major step in Jagex’s international expansion plans. The regional partnerships and announced language support set out how the company intends to introduce the game to players in Japan, South Korea, and South East Asia; further release details will clarify when it becomes available in each market.
