Newguarf

Latest Posts

  1. 2 weeks ago
    Blog

    As AI costs rise, there’s little evidence of major utility in game development | Opinion

    As AI costs rise, there’s little evidence of major utility in game development | Opinion The era of heavily subsidised AI compute is ending – but the experiences of developers…

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  2. 2 weeks ago
    Blog

    “As more people play games, even the tiniest niches find a bigger audience” – Why Matt Webster is convinced people want Star Wars: Galactic Racer

    "As more people play games, even the tiniest niches find a bigger audience" – Why Matt Webster is convinced people want Star Wars: Galactic Racer The Fuse Games CEO on…

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  3. 2 weeks ago
    Blog

    Asha Sharma commits to “resetting” Xbox, prioritising exclusivity and addressing AI in new strategy

    Asha Sharma commits to "resetting" Xbox, prioritising exclusivity and addressing AI in new strategy Xbox CEO outlines plans to become "the number one gaming and entertainment company" amid rising component…

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  4. 2 weeks ago
    Blog

    Asha Sharma faces tough decisions with limited room for manoeuvre | Opinion

    Asha Sharma faces tough decisions with limited room for manoeuvre | Opinion The Xbox CEO has proved adept at positioning and messaging – but turning around this troubled business and…

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  5. 2 weeks ago
    Blog

    Asha Sharma reportedly informs staff that Xbox has “started to return to growth” during internal town hall

    Asha Sharma reportedly informs staff that Xbox has "started to return to growth" during internal town hall "We're making the right decisions to reinvest in the business," says CEO as…

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  6. 2 weeks ago
    Blog

    Asha Sharma to co-lead US Federal Reserve’s Productivity and Jobs task force

    Asha Sharma to co-lead US Federal Reserve's Productivity and Jobs task force Division will assess economic impact of new general-purpose tech, including AI; announcement follows sweeping layoffs at Xbox affecting…

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  7. 2 weeks ago
    Blog

    Asia and MENA games market revenue predicted to grow 16.5% to over $103bn by 2030

    Asia and MENA games market revenue predicted to grow 16.5% to over $103bn by 2030 Data from Niko Partners reports the growing market generated $88.9 billion in 2025 [[IMG:1]] Image…

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  8. 2 weeks ago
    Blog

    Assassin’s Creed Black Flag Resynced debuts in Top 5 for PC and console revenue in July | Newzoo Charts

    Assassin's Creed Black Flag Resynced debuts in Top 5 for PC and console revenue in July | Newzoo Charts Remakes and rereleases dominated the month, with Black Flag Resynced demonstrating…

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  9. 2 weeks ago
    Blog

    At least 1,200 Ubisoft workers strike in response to recent restructuring

    At least 1,200 Ubisoft workers strike in response to recent restructuring UPDATE: "We understand these changes, particularly those affecting work organization, are generating strong feelings." [[IMG:1]] Image credit: Solidaires Informatique…

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  10. 2 weeks ago
    Blog

    Atari acquires Crossy Road developer Hipster Whale

    Atari acquires Crossy Road developer Hipster Whale Australian studio purchased for an initial $29.3 million, with an earn-out that could push the total cost to $40 million [[IMG:1]] Image credit:…

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