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Roblox to establish Saudi Arabia headquarters to support MENA creators

Roblox plans to establish a regional headquarters in Riyadh, a move intended to support creators across the Middle East and North Africa (MENA). The proposed Roblox Saudi Arabia headquarters also reflects the company’s stated interest in the Kingdom’s digital economy and growing gaming sector.

Image credit: Roblox

Roblox Saudi Arabia headquarters plan and creator support

The initiative has the support of Saudi Arabia’s Ministry of Investment, the Riyadh Creative District, and the General Authority of Media Regulation. Roblox says its regional presence will build on existing work in education, creator development, and gaming.

Mohamed El Sheakh, Roblox’s general manager for MENA and Türkiye, described the Riyadh plan as part of a long-term investment in Saudi Arabia. He also connected the company’s regional commitment with the Kingdom’s Vision 2030 objectives for the digital economy.

For creators, a local office could provide a clearer regional point of contact for programs and development initiatives. Roblox has not specified the full scope or timing of the planned headquarters, so the details of its services and activities may become clearer as the initiative develops.

Partnership with Savvy Games Group

The headquarters plan follows a partnership with Savvy Games Group to bring Roblox tools and developer support into the region’s gaming infrastructure. The collaboration is intended to make it easier for aspiring developers to access resources for creating games and experiences.

Roblox CEO Dave Baszucki has framed the partnership around reducing technical barriers to game development, with the aim of helping more people become creators. The company says the work is intended to support creators in Saudi Arabia and complement the development of the Kingdom’s creator ecosystem under Vision 2030.

Access to development tools and learning opportunities can be useful for people at different stages, from those exploring game creation for the first time to teams building more advanced projects. Anyone interested in these initiatives should look for program details and eligibility requirements when they are announced.

How the plan connects to Saudi Arabia’s Vision 2030

Saudi Arabia’s Vision 2030 includes efforts to diversify the economy and strengthen the country’s international profile. Gaming is among the sectors receiving investment as part of those broader ambitions.

The Kingdom’s stated targets include establishing 250 gaming and esports companies and creating 39,000 jobs by 2030. Roblox’s planned regional headquarters and its collaboration with Savvy Games Group fit within this wider focus on gaming, creator development, and digital skills.

Roblox has also emphasized the value of educational opportunities for the next generation of Saudis, linking skills development with participation in the digital economy. The practical impact of the headquarters will depend on the programs introduced and the opportunities made available to local creators.

What the Roblox Saudi Arabia headquarters could mean

The Riyadh headquarters is a planned expansion, not a confirmation that all creator services or programs are already operating locally. Its stated purpose is to support MENA creators and contribute to Saudi Arabia’s gaming ecosystem. As further information becomes available, creators can assess which tools, educational opportunities, and development support are relevant to their goals.

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